In the world of internet marketing, there are some things that you should do and some that you shouldn’t. Because search engines offer the most targeted and efficient traffic these days, they are being manipulated by tons of spammers. Everyone thinks that trying to trick the system is the best and only way to make money online. However, those with this mentality are more than likely to never become successful. In order to avoid making some major mistakes, pay attention to these five link building strategies that never work.
1.

It is widely known that anchor related links are the key to top level positions in the major search engines. However, many people tend to use the same anchor text over and over again. Doing this will most likely get your site red flagged and de-indexed from the big name search engines. It is a good idea to never use the same anchor text more than twenty-five percent of the time. By diversifying the anchor texts in your links, your site will also begin to receive traffic for some long tail keywords. These keywords are usually less competitive and will still convert.
2.

Another bad link building strategy practiced by amateurs these days is spamming sites by leaving useless comments with a link pointing back to their site. Practicing this strategy may work for a short period of time, but it will never work in the long run. Spamming other sites in your targeted niche will give your site a bad reputation. Once you have made enemies with all of these people it will be nearly impossible to get high quality links from them.

3.

Begging for links is another horrible link building strategy that never works. Begging is not attractive in any way. People will bother successful webmasters with badgering emails asking for links. The best way to get the attention of a big time player in your niche is to slowly develop friendships with them. Help them out by linking to their posts and leaving useful, educated comments. Eventually, they will return the favor and give you a good link.

4.

A long time ago internet marketers would purchase links to help boost their rankings. This is still practiced
today, but is less common because the search engines see it as manipulating the search results. It is not recommended to purchase high page rank links to help boost your sites rankings. Doing so can put your site at risk of being banned by the search engines.

5.

The last bad link building strategy that is practiced by many beginners is using the same sites over and over again for links. Yes, it is true that you can use the same site for more than one link, but overdoing it can be highly inefficient. At first, links from a new site can turn out to be very strong. However, each time the same site is used for building links, the links start to lose value. In order to increase the result of your efforts, it is a good idea to spread your links over many different sites. Also, remember that sites related to your niche are better for links than those that are not. This will tell the search engines that you are the top dog in that specific niche.

A lot of useful information can be extracted from this article. The strategies covered on this page are some of the most commonly practiced linking building strategies that never work. Avoiding these strategies will undoubtedly increase your success as an internet marketer.

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This entry was posted on Wednesday, May 12th, 2010 at 12:45 pm and is filed under Link Building. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.